Hello. I’m an award-winning, digital designer with over 10 years experience. I deliver effective, timely and creative solutions to a broad range of digital challenges; from cross-platform, search engine friendly HTML / CSS website design and build, to After Effects and Flash-based animation and digital advertising.
I’m proud to have worked for the likes of Activision, L’Oréal Paris, Puma, GAP, Proctor & Gamble and Umbro (to name but a few), but my clients are all equally special to me, so if you have a digital project, that you need some help with, I’d love to hear from you.
tel: 07876 347361
Janurary 2013. I recently produced a series of animations for Prostate Cancer UK, with art direction by Hat-trick Design. PC UK provide award-winning, easy-to-understand information on Prostate Cancer and prostate disease.
December 2012. Black Ops II, the latest instalment of the Call of Duty games series, launched on Nov 12. I was fortunate to be part of the team behind most of the pre-launch advertising activity. Within 24 hours of going on sale, the game grossed over $500 million, beating 2011's Modern Warfare 3 to become the biggest entertainment launch of all time. Thanks Five By Five!
November 2011. Working for Five By Five, I helped produce rich media adverts for the Call Of Duty Modern Warfare 3 launch campaign. MW3 was arguably 2011's most anticipated game and grossed over $775 million worldwide. The online campaign helped raise awareness of what would become Activision's largest launch to date.
March 2011. The Puma phone won in the Design Week Awards (Digital Design - Commercial). Many thanks to GBH for their excellent art direction. I animated various on-screen demonstrations and promotions, as part of the launch campaign.
February 2011. Working for NOBA, I created digital advertising to promote the newly-rebranded 5* channel (formally Fiver). The new identity was created to underline the fun-loving image of the channel and the online advertising needed to reflect this, within a very small file size.
October 2010. Peter Robert Smith was featured in the Design Week Interaction Design supplement, which showcased some of the best digital design providers, in response to the ongoing shift to digital in the design industry.
September 2009. I animated the titles for Design
for Life, a new reality TV program broadcast on BBC2, in which
Philippe Starck, one of the world's best known product designers, invites
12 hopefuls to a school of design he has set up in Paris. Art direction
by GBH Design
January 2009. The new Blue Earth Solutions site has gone live! Blue Earth provide a complete and integrated web service including: e-commerce, content management, search engine optimisation, e-marketing and application development. Peter Robert Smith leads their design and branding operations and is proud to be part of the team.
September 2008. Ochre and Ocre (designed and built by Peter Robert Smith) launched last week and earned a full 5 out of 5 star rating on The Good Web Guide. Thanks to Blue Earth Solutions for their top-notch CMS and e-commerce system.
June 2008. An animation featuring Nanobots, co-poduced by Peter Robert Smith & Conor Gorman, will be featured on a forthcoming documentary, due to be aired on the Discovery Channel. You can view it here.